Launch Lab: Done-With-You Website Blueprint

The beta round of Launch Lab will begin on February 17th, 2025 and run for 12 weeks until May 9th, 2025.

Not at all! Launch Lab is specifically designed for therapists who don’t consider themselves tech-savvy. I’ll guide you step-by-step through the entire process, explaining everything in simple, easy-to-follow terms. From setting up your template to personalizing it with your branding and content, I’ll be there to walk you through it all. By the end of the program, you’ll feel confident in your ability to navigate your site and make updates as needed.

You’ll need to set aside about 2-3 hours per week to participate in Launch Lab. This includes our weekly 45-minute video calls, where we’ll collaborate on your site, and additional time to complete assignments, such as refining your copy, selecting images, or reviewing design updates. The goal is to keep the process manageable and focused so you can balance your practice and other commitments while making consistent progress on your website.

Launch Lab is designed to start the website process fresh using one of our professionally designed templates. Even if you already have a site, this program will guide you through building a brand-new website from scratch, using a template of your choice as the foundation. This approach ensures that your new site is optimized, aligned with your practice’s goals, and fully tailored to your ideal clients. It’s a chance to create a strategic, streamlined, and polished online presence without the constraints of your current setup. Plus, starting fresh allows you to take full advantage of the collaborative, step-by-step support provided throughout the program!

If you love your current site but are looking to outsource some minor upgrades, then our hourly support may be better suited for you. Please submit a contact form to inquire about what offer is the best fit for your practice.

Writing the words for your website is often the hardest part of the website creation process. To help ease you through this, you’ll receive copy templates tailored to therapists, making it easier to write engaging and client-focused content. Additionally, you have access to copy editing in the program. This means once you’ve drafted your content, I will provide feedback and suggestions to ensure it’s clear, polished, and perfectly aligned with your ideal clients.

A beta launch is essentially the first run of a program, where we’re testing and refining everything to make it the best it can be. As a beta participant, you’ll not only receive this program at a significantly reduced price but also benefit from additional flexibility and personalized support as we navigate and fine-tune the process together. Your feedback will help shape the final version of Launch Lab!

By the end of Launch Lab, you’ll have a fully customized and professionally designed Squarespace website tailored specifically to your therapy practice. Your website will be polished, mobile-responsive, SEO-optimized, and ready to help you attract your ideal clients. Beyond that, you’ll gain:

• A clear brand identity, including a mood board, color palette, and typography unique to your practice.

• Professionally edited website copy, ensuring your messaging resonates with your audience.

• Confidence in managing and updating your website moving forward, thanks to the training and resources we’ll provide.

• An understanding of how to leverage your site to grow your practice and stand out online.

Plus, as part of the beta group, you’ll also walk away with a unique opportunity to shape the program while benefiting from enhanced support and guidance. You’ll leave Launch Lab with not just a website but a tool designed to grow with your practice.

Your website will be built on Squarespace, a user-friendly platform that’s perfect for therapists looking to maintain and update their sites with ease.

As part of Launch Lab, you’ll get access to one of the professionally designed Squarespace templates from our shop, that I will help you customize for your practice during the program. Plus, Squarespace’s intuitive interface ensures you can confidently manage your website long after the program ends.

Absolutely! I’ll provide you with a comprehensive resources to ensure you know how to update your content, change images, add new blog posts, and tweak your site’s design moving forward. Whether you want to make small changes or refresh your site down the road, you’ll have the skills and tools you need to manage it confidently.

Don’t worry! Life happens, and I understand that things can get busy. If you ever feel like you’re falling behind, you’ll have access to the pre-recorded lessons, email support, and a clear plan to help you get back on track. Since this is the beta launch of Launch Lab, there’s also added flexibility as we navigate this new program together. I’ll work closely with you to ensure you feel supported and confident in completing your site, even if the timeline needs a little adjustment. Together, we’ll make sure you cross the finish line with a website you’re proud of!

The beta program cost is $600, which includes:

• Professionally designed website template (valued at $397)

• 12 weeks of weekly 1:1 calls

• Unlimited email support throughout the program

• Copywriting and design guidance to ensure your website is strategic, user-friendly, and visually stunning

• Training and resources to help you confidently manage your site after the program ends

This is an incredible opportunity to build a professional website at a fraction of the cost of a fully custom design!

Launch Lab is a Done-With-You program, which means you’ll actively participate in the creation of your website while receiving expert guidance every step of the way. Instead of outsourcing the entire process, you’ll be involved in shaping your site to reflect your vision, values, and unique practice. This approach bridges the gap between a DIY website and a fully custom design, offering you the tools, support, and confidence to take ownership of your online presence.

However, if you’d prefer to completely outsource the website design or copywriting process, one of our other services may be a better fit. Our Done in a Day, Done-For-You Copywriting, or Custom Design packages allow you to hand off the heavy lifting so you can focus on your clients and your practice. If you’re unsure which package is best suited for your needs, download our Services Information Package for a full breakdown of options. We’re here to help you make the right choice for your practice!

Absolutely! You’ll retain access to all program resources, including recordings of our video calls, step-by-step guides, and any templates or tools we use. These materials will be yours to reference anytime you need to update your website or apply what you’ve learned.

Launch Lab is specifically designed with therapists in mind, but the skills, templates, and strategies you’ll learn can certainly be adapted to other service-based businesses. If you’re looking to create a website for a non-therapy-related business, please submit a contact form prior to purchase so we can confirm if this program is the right fit for your needs.

You can absolutely still participate in Launch Lab! Since the cost of a website template is included in the program, we’ll make sure you’re not paying for it twice. Simply reach out to us, and we’ll provide you with a special checkout link that discounts the program price by the amount you’ve already paid for your template. We’re happy to make this adjustment so you can dive into the program with all the benefits and support it offers!

No problem! Please send us an email at hello@therapistsitetoolbox.com and we’ll get back to you shortly.